A HIGHLY-TRANSFORMATIVE, EXCLUSIVE, ONE-YEAR COACHING EXPERIENCE FOR 6-FIGURE HEALTH AND FITNESS COACHES SCALING TO THEIR FIRST MILLION
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Building a 7-figure business that operates like a well-oiled machine doesn’t happen by accident. It takes a customized strategy and structure that scales and stands the test of time.
Warning warning
Warning warning
Warning warning
BEFOR YOU GO ANY FURTHER, LET'S ENSURE WE'RE A GOOD FIT.
This mastermind is not for the faint-hearted. I will push you to grow and expect you to execute.
Babysitting isn’t my thing.
Two-hour work days are also not my thing.
If you’re a natural-born leader with a burning desire to impact the masses, build a legacy and grind with a mentor in your pocket, you’ve found your match. Keep reading.
WARNING
There’s no doubt you’re a great coach. Hell, you’ve already built a 6-figure business.
But, it’s clear what got you here won’t get you there.
I know you can relate to these…
+ You are totally overwhelmed with all the things it takes to both manage your clients and run a business.
+ You need a business strategy that actually makes sense for YOU and isn’t just your coach’s coach’s business model
+ You’re so over that solopreneur life. You’re ready for a team, support and systems that scale (automations, a CRM, funnels, etc.).
+ You’re running a business based on how you feel, and feeling like burnt toast every Friday isn’t sustainable.
+ You can’t keep taking on 1:1 clients forever and you’re ready (or almost ready!) to hire assistant coaches (or create a second offer)
+ TBH, you’re feeling alone as an entrepreneur and you’re ready to be surrounded by successful CEOs to inspire and support you
+ You want to create a legacy and turn your massive vision of impacting thousands (maybe millions) into reality with a clear-cut path on how to do it
+ You want a business that supports the life you want, and right now, it feels like you’re living to work
Only 4% of online coaches ever reach the million-dollar mark.
This mastermind astronomically increases your odds.
My guess is...
you probably didn’t go to business school (I didn’t either!). So why would you know how to build and run a 7-figure business?
But spend 8.3 seconds on Insta and you’ll probably see 12 stories about a “self-made” fitness coach, or the one who built their business through “pure grit and my own sheer will”.
Ok, well, sure. But there’s one thing they aren’t revealing.
They didn’t actually do it entirely by themselves. They hired advisors and mentors to guide them. And maybe even started out with a starter course like Fitness Coach Academy.
Leave your ego at the door, because putting yourself in the room with leaders who have done what you want to do is the ticket to your quantum leap.
The number one reason coaches never reach the 7-figure mark is a lack of willingness to take calculated risks. Joining Path to 4% ® is your first chance. Want to build your empire? It’s time to start acting like a damn CEO.
BOOK A CALL W/taeler
Look into the future for a second.
After you’ve joined the elite entrepreneurs in Path to 4% ®, this is your new norm.
+ Your programs are sold out with a full waitlist because you’re so high in demand
+ You know how to carve out time in your business that allows you to focus on growth and scaling (without sacrificing the client revenue)
+ Your team went from small AF to a pack, following and executing alongside you, ensuring everything is “business as usual” no matter if you’re in or OOO
+ Time boundaries are now a thing and you have ZERO hesitation about upholding them (your time is valuable)
+ You’re debt free, bought the dream home and say “YES” to what you want
+You’re increasing your predictable revenue month-over-month and it’s all happening so easily
+ Launches feel seamless and bring in cash like clockwork the second you say “enrollment is now open”
+ You’ve swapped messy action for structured strategy and now, the sky's the limit
apply now
Taeler
I'm Taeler.
I wasn’t an overnight success, and that would make for a pretty boring story.
It was the typical route. You know, go to college, get the degree and secure the career. Yeah, I did that, working as an investigative TV reporter for a decade. Then one day, I was laid off in the middle of my contract. With $825 in my bank account, I took my Emmy, and I never looked back.
Fitness was second nature to me, as I was already a competitive powerlifer and bikini competitor, and known as the “fit friend” helping others out with nutrition and training. I had no idea what I was doing, but with grit (and a little delusion), I went ALL IN, securing $250k in my first year organically.
That sounds pretty cool, until I reached major burnout. I invested an entire month’s earnings into a mentor (totally terrifying), and it changed EVERYTHING.
Since then, we’ve made more than $5M in just five years.
I’ve invested more than $250k into mentors and improving my skills to become an expert in my industry which has created more than $17.45M in organic sales for my clients – and that’s what I call impact.
It’s my mission to help coaches reach their full potential – excellence in delivery, fulfillment and of course, creating financial freedom.
Only 4% of online coaches hit the million-dollar mark. And that is why I designed Path to 4%® . To give you a streamlined approach to your first million.
You’re one decision away from changing your whole life.
I WENT FROM LAID OFF TO $5M in FIVE YEARS.
And that is why I designed Path to 4%.
To give you a streamlined approach to your first million.
only 4% of online coaches hit the million dollar mark
The intimate, high-level mastermind reserved for elite 6-figure coaches (led by Taeler De Haes herself) designed to streamline your path to creating a 7-figure online coaching business.
Yep, we do one-year contracts because we want those who are committed to the process .
apply now
INTRODUCING
And there won’t be any of that distraction or revenue jealousy here, because you’ll be segmented into revenue brackets to keep you focused and ensure you’ve got the exact strategies you need to get you to the next tier.
i created this mastermind to heelp you know and understand exactly what goes into building a 7-figure coaching business
The days of finding a new coach at every income level are over – I’m with you all the way to your first million.
$8k-$20k months
Monthly private calls with Taeler
Daily Slack support
TIER 2
$20k-$40k months
Bi-weekly private calls with Taeler
Daily Slack support
Private Voxer support
Specialized expert calls for high-level scale
TIER 1
$40k+ months
Weekly private calls with Taeler
Private Voxer Support
Designated account manager in your business
In-person private intensive with Taeler
*NOTE: every bracket will be invited to the annual business conference as well as included in the details and perks described later on this page
TIER 3
here's the evolution
⚡️ Kickoff call with Taeler to give you a roadmap to execute and scale with ease [$1097 VALUE]
⚡️Monthly private calls with Taeler for laser focus on your business and a step-by-step strategy creation to help you scale fast AF (frequency varies by revenue bracket) [$7597]
⚡️Weekly group boardroom calls with Taeler to review projects, deadlines and troubleshoot to keep you on pace [$18,097 VALUE]
⚡️Weekly check-in submissions with Taeler for a pulse check and updates so we always catch problems before they arise [PRICELESS]
⚡️Monthly private sales coaching calls with a high-ticket sales coach to get undivided attention on your sales process [$8097 VALUE]
⚡️Weekly group sales trainings and call audits with a high-ticket sales coach to give you top-level sales skills and confidence in your marketing [$4997 VALUE]
⚡️Daily group Slack support where you get daily support from Taeler, a sales coach and an operator for guidance non-stop [PRICELESS]
⚡️Monthly tech and systems group calls with a systems and automation guru to ensure you’re supported on the backend and implementation side [$4097 VALUE]
⚡️Quarterly financial literacy call with a financial planner to assist in tax preparation and your wealth portfolio – both personal and professional [$1997 VALUE]
AND SOME JUICY BONUSES LIKE...
🔓 All inclusive invite to the 3-day annual business conference (location TBD) where we get to workshop, learn and connect with industry leaders and your colleagues. All you have to cover is the flight, and we take care of the rest. [PRICELESS]
🔓BONUS access to Fitness Coach Academy for 6-figure foundational support and review [$7500 VALUE]
⭐️BONUS in-person intensive with Taeler *when you pay in full* [$5997 VALUE]
All of this is more than a $53,479 value,
but you’ll get it all for much, much less (like half of this).
i'm ready to go all in
here's the
breakdown
HERE'S THE
BREAKDOWN
⚡️ Kickoff call with Taeler to give you a roadmap to execute and scale with ease [$1097 VALUE]
⚡️Monthly private calls with Taeler for laser focus on your business and a step-by-step strategy creation to help you scale fast AF (frequency varies by revenue bracket) [$7597]
⚡️Weekly group boardroom calls with Taeler to review projects, deadlines and troubleshoot to keep you on pace [$18,097 VALUE]
⚡️Weekly check-in submissions with Taeler for a pulse check and updates so we always catch problems before they arise [PRICELESS]
⚡️Monthly private sales coaching calls with a high-ticket sales coach to get undivided attention on your sales process [$8097 VALUE]
⚡️Weekly group sales trainings and call audits with a high-ticket sales coach to give you top-level sales skills and confidence in your marketing [$4997 VALUE]
⚡️Daily group Slack support where you get daily support from Taeler, a sales coach and an operator for guidance non-stop [PRICELESS]
⚡️Monthly tech and systems group calls with a systems and automation guru to ensure you’re supported on the backend and implementation side [$4097 VALUE]
⚡️Quarterly financial literacy call with a financial planner to assist in tax preparation and your wealth portfolio – both personal and professional [$1997 VALUE]
AND SOME JUICY BONUSES LIKE...
🔓 All inclusive invite to the 3-day annual business conference (location TBD) where we get to workshop, learn and connect with industry leaders and your colleagues. All you have to cover is the flight, and we take care of the rest. [PRICELESS]
🔓BONUS access to Fitness Coach Academy for 6-figure foundational support and review [$7500 VALUE]
⭐️BONUS in-person intensive with Taeler *when you pay in full* [$5997 VALUE]
All of this is more than a $100,000 value,
but you’ll get it all for much, much less (like wayyyy less).
I'M READY TO GO
ALL IN
a sneak peak at the Dallas Conference Recaps
You’ve decided this is your year, and you want to hit the ground running with a fool-proof plan to grow and scale your business with ease.
You’ll get instant access to a supportive network of fellow fitness business owners (maybe even your new biz bestie) so you won’t have to go at this alone.
You don’t want to waste another day Googling, guessing and podcasting what systems and structures you need to have in place to support your growing biz.
You know it’s going to take time to build the business of your dreams. So you have to commit to the long game and start now if you want to 2-4X your business by the end of the year.
here's why the whole "maybe next time" excuse won't fly
Know how to land sales, but you’re ready to multiply and add volume, whether it’s building a sales funnel or hiring a setter, you’re ready for quantity
Path to 4% is calling your name if...
It’s probably not a good fit for you if you...…
Are currently making $8k-$30k months
Aren’t sure what the following acronyms stand for: MRR, LTV, KPI, MQL and CPL (just to name a few)
Are highly coachable and open to trying new methods (because I will push you out of your comfort zone)
Have the desire to build a team of ride-or-die assistant coaches with full rosters
Are a fantastic coach and know how to get great results for your clients, but the business side of things feels hard
Are desperate for automations and workflows to make your life easier, because right now, you’re doing all the things (and feeling like burnt toast every week)
Have the desire to expand your offers suite and launch a high-ticket course, group offer or mentorship opportunity
Are just starting your fitness business and are making less than $8k per month (Sound like you? Check out Fitness Coach Academy!)
You aren’t willing to do the work. No, really. You won’t make 7-figures by signing a contract.
Get nervous with long-term commitments
Have an ego too big to ask for help
Only want to “make more money” without defining impact. I’m looking for coaches that are heart-led.
Love feeling burnt out. You like operating in chaos and stressing about your endless to-do list and non-existent work-life balance.
Want to be an influencer
Expect me and my team to do the work for you
when you join path to 4% ® you will have the playbook, toolkit and customized strategy in your arsenal to make a quantum leap
apply now
I get it. The results I’m talking about probably seem like a pie-in-the-sky dream. Thoughts like “it happens for other coaches - could it really happen for me?” are probably swirling around in your already overwhelmed head.
It can be hella scary to make an investment in your business, and your imposter syndrome is probably screaming at you louder than ever.
Even with the promise of a plan and the support from someone who’s done it before, you're probably feeling that sickening feeling in your stomach that comes when you think about all you need to do to get your business to where you want it (and still wondering, can I really do this!?)
And you might even be thinking, the LAST thing I can afford to do right now is invest in a business coach.
still here wondering if this is the right move for you?
But here’s the thing...
(#truthbomb time)
Anyone, myself included, didn’t get to where we are alone. There comes a point, in every single business, where you need to get that support to push into the next level.
You’ve come a long way on your own. And you should be damn proud of what you’ve accomplished.
Now it’s time to get the support of someone who can show you exactly what you need to do to crack that next level.
And of course I’ll be here to support you every step of the way (so will our community!) but….
This is about YOU investing in YOU.
(#truthbomb2)
This isn’t really about you investing in a business coach. This isn’t even about you investing in me.
It’s about believing in yourself, your coaching and your dream for a business that will allow you to live the vision-board life you crave. Whatever that looks like.
So, instead of thinking about ‘how much this will cost’ or ‘is this something I can afford’ … think about how much your future dreams are worth. How much would your life change if you could build your empire sooner, rather than later?
With a bit of the right guidance from me, I have every confidence you will smash through to the next level of your business faster and with more confidence than even you thought possible. (trust me, I’ve seen it over and over again with my clients)
Believe me when I say, you’re worth it.
And you definitely got this.
THIS IS EXACTLY WHAT I NEED
WHAT OUR CLIENTS ARE SAYING
✅ One full YEAR of ongoing support from Taeler every day and a team of experts, including a systems guru and a high-ticket sales coach
✅ All the tools, processes and systems you need (and a DFY CRM) to automate and streamline the backend of your business
✅ A customized strategy for you to not only help you scale but create the lifestyle you’ve always wanted
✅ Access to my signature mentorship, Fitness Coach Academy, to ensure the foundation of your business is rock-solid
✅ All inclusive 3-day conference for an immersive and highly-motivating environment with industry leaders and your colleagues for workshopping, connecting and learning advanced skills
I’ve told you a lot so far, so here’s a quick recap of exactly everything you’ll get when you join me for the next round of path to 4%
THIS IS EXACTLY WHAT I NEED
Can I be frank with you for a minute? You’ve already heard me say only 4% of business owners ever make it to the million-dollar mark. But do you want to know why?
Fear of taking risks. You hesitate to invest in necessary growth initiatives (like this right here).
Lack of strategic planning. You don’t have a clear roadmap for growth.
Limited marketing expertise. You blend in and keep hoping for virality.
Inability to build a strong team. You’re hiring friends and family (which never works out), or you’re such a control freak that you refuse to outsource anything. Cue constant burnout.
And finally, lack of continuous learning and adaptation. What worked last year won’t work anymore. With a rapidly growing market, you can’t afford to stay stagnant. That’s where businesses die.
I resonate with the coach who’s fierce, heart-led and ruthless in their pursuit. The coach who doesn’t just want “money”, but clearly knows the kind of impact they’re craving. Money is a byproduct of excellence, and that requires you to be an exceptional business owner – not just a good coach.
To become a millionaire, you have to act like one, and that starts with booking a call with me and learning exactly how Path to 4%® will change your life forever.
Here’s something else you should know: I’m not a babysitter.
I resonate with coaches who are fierce and ready to go all in on themselves.
To become a millionaire, you’ve gotta be ready to put in the work. I’m looking for coaches who are hungry, ready to get after it and won’t make excuses.
Is that you? If you’re still here reading, I’m guessing it is. Hit the button below to get on the waitlist for when 6-Figure Fitness Coach launches and be one of the first to get dibs on one of the limited spots.
If you’re done with excuses and ready to grow, I want to work with you.
You’ll hear me say that this fitness market is saturated but it ain’t competitive. But that doesn’t mean you don’t have to put in the hard work to stand out.
But believe me, if you do the hard work - you will stand out and you will hit that 6-figure goal you’ve been dreaming of.
i need this
if you're still reading this it means you haven't clicked the button to get on my personal call calendar
You’ve got questions, I’ve got answers.
– We help you refine and create an irresistible high-ticket offer
– We help you delegate and hire team members
– We help you with building a data-driven business
– We help you communicate your messaging
– We help you create content that converts
– We help you start podcasts
– We help with hosting live events
– We help with navigating firing team members
– We help with financial literacy and wealth building
– We help with emotional intelligence
– We help you build an efficient schedule to minimize burnout
– We help you create and measure your create success metrics
– We help you build an outbound sales strategy
– We help you book calls via DMs
– We help you balance family, life and business
– We help develop self-leadership
– We help you build and systemize your CRM
– We help you close sales calls
– We help you overcome prospect’s sales objections
– We help you build a referral program
– We help you create lead magnets and funnels (paid and organic)
– We help you monetize an email list
– We help you place setters in your business (Taeler trains and places)
– We help you renew clients and boost LTV
– We help you craft your next ascension offer
– We help you run sales, promotions and launches
Bottom line: In addition to private coaching with Taeler, we give you a step-by-step custom plan and hold you accountable to execute the plan effectively and efficiently with unmatched support. We teach you how to build a sustainable business that creates stability and operates like a well-oiled machine.